How are the needs of both seniors and their adult children different?
Is your facility being considered by seniors?
What effect does your staff have on your brand’s image?
How do residents describe your facility to their family and friends?
Senior living facilities, assisted living, and continuing care centers are unlike any other type of organization. And the culture of your organization is as unique as each generation it serves. Being able to read between the lines of a conversation or observe interactions of staff and resident create a pattern, a chorus, a vibe that’s sometimes easier felt than seen. It’s when someone is about to make a once-in-a-lifetime decision for themselves or a loved one that this culture comes through.
It takes a specialized research firm to bring those insights to action. Our researchers and consultants understand what makes an organization unique. Let’s work together to take the next step forward.
Our depth of research and consulting in the senior living industry will help uncover insights for your brand.